Project Case Study

Project Overview

DGI was asked by the Coca-Cola Bottling Company to relabel their 25’ tall Coke bottles which were located above the Green Monster at historic Fenway Park, Boston. Color and size were critical. Using custom 3M vinyls we were able to match the Coca-Cola colors perfectly.

Gaining access to the bottles was the tricky part. The bottles, located about 110’ off the ground, required a 120-foot hydraulic lift and no fear of heights. Fitting the 120’ lift through the narrow doorways of the 96-year-old Fenway Park and onto the warning track required great care. Being sure not to damage the beloved field, our team installed the new graphics and hit a home run for the client.